Better Care

Infant feeding team supports national breastfeeding week

Infant feeding team at Mothercare
Birmingham Community Healthcare NHS Trust provides a wide range of highly accessible and responsive universal and specialist services designed for every child in the city.

During national breastfeeding week, staff members from the infant feeding team have been offering free advice to mothers and families in Birmingham at the Mothercare store at Fort Shopping Centre.

The team provides training for all health visitors, child link workers, nursery nurses and domestic violence support workers because it’s part of a package of support to boost breastfeeding in the city.

Statistics compiled by the trust’s infant feeding team show that over half of Birmingham mothers are breastfeeding their babies at six to eight weeks after birth; this is an increase of over five percent in the last two years.

Birmingham Community Healthcare is currently undertaking a major health visitor recruitment drive as part of the national health visitor implementation plan and the Healthy Child Programme. As a result, health visitor numbers in the city are set to increase by 120 between 2012 and 2015.

The Head of the universal children’s services at Birmingham community healthcare, Carol Rogerson, said “The health visitor implementation plan is vitally important to ensure that more qualified health visitors are trained who can provide support to mothers and families when it’s most needed.”

“Our policy is in line with UNICEF UK Baby Friendly Initiative to promote exclusive breastfeeding for the first six months of a child’s life.”

“Forty percent of Birmingham’s population has been described as being among the most deprived 10 per cent of households in the UK. Breastfeeding for just two to three months has been proven to increase IQ, reduce breast cancer in mothers and reduce sudden infant death syndrome.'