Better Care

RoSPA Family Safety Week - national launch at Allens Croft Children's Centre

click here to go to the RoSPA Family Safety Week website - opens in new window.

Allens Croft Children's Centre and Nursery School in Kings Heath hosted the launch of the Royal Society for the Prevention of Accidents' first ever Family Safety Week on Monday, 24 March.

Martin Roberts, star of BBC1's Homes Under the Hammer, officially launched the week in the company of mums, dads, carers, children and a range of health and education professionals.

Martin said: "As soon as I heard about Family Safety Week, I wanted to be a part of it.

"Being the father of two young children and knowing friends and colleagues who've lost loved ones in accidents, I know how crucial it is to get the balance right.

"That's why I'd urge others to get involved! This isn't about over-zealous rules and regulations - it is about looking after the ones you love. It's a great idea that I'm sure families will embrace."

Nursery Nurse Clare Hulbert-Moore said: “It was a really enjoyable day, combining family-friendly fun with some serious messages about safety around the home.

“It was great to form this positive partnership with RoSPA as, together with our education service partners, we share a common goal - keeping children healthy and safe from harm.”

Lord Mayor of Birmingham Coun Mike Leddy greets children at Allens Croft

RoSPA is urging individuals and organisations to get involved by doing one or more of the following, via the Family Safety Week website:

  • taking part in our online national accident survey. This will give a much-needed snapshot of how accidents affect families and the help they need to prevent them
  • taking one of the Family Safety Week pledges to do something for their family’s safety
  • sharing safety advice with friends, family and colleagues via social media, and, if you use Twitter, uploading the Family Safety Week Twibbon to your account, and spreading the word quoting the 'hashtags' #FSW or #FSWpledge.
  • hosting a safety session with colleagues or service users that focuses on one (or more) of the week’s themes.


The centre was chosen for the high profile national event as an outstanding example of multi-agency partnership, with early years education services provided by Birmingham City Council alongside specialist paediatric healthcare services delivered by BCHC and other NHS colleagues in a dedicated child development centre (CDC).

RoSPA urged individuals and organisations to get involved by taking part in an online national accident survey, making personal pledges and sharing safety advice with friends, family and colleagues via social media.
Martin Roberts with some of the team at Allens Croft.